Ubisoft’s EULA Is The Perfect Advertisement For Stop Killing Games

Stop Killing Games is making waves after receiving over one million signatures on their petition to protect the consumer rights of gamers, but there’s still more work to do.

The SKG initiative was created in 2024 by Content Creator Ross Scott, in an attempt to stop gaming companies from revoking access to games that have been paid for. Ubisoft‘s EULA is a perfect example of what they aim to fix.

Stop Killing Games Petition Scores Stoppage Time Winner, But Audit Threatens Success

Stop Killing Games has nearly secured the signatures it needs to compel the EU to hold companies accountable for games, but it needs more.

Buying a video game used to mean you actually owned it, but many user agreements in modern video games now contain cryptic termination clauses that require us to destroy our games when the publishers pull the plug. Stop Killing Games aims to change the narrative, and so far, Ubisoft’s delisted racing game “The Crew” has been the focus of their argument.

“We have taken various actions on the issue of challenging the legality of publishers destroying video games they have already sold. Aside from proposing new laws, most legal action revolved around complaints submitted on the game “The Crew” published by Ubisoft, as it was an ideal candidate to test the legality of this business practice.” (via SKG)

(Via Ubisoft)

Ubisoft’s EULA is just one example of what SKG hopes to correct in the gaming world. “Upon termination for any reason, You must immediately uninstall the Product and destroy all copies of the Product in Your Possession.” (via Ubisoft) These types of termination clauses are common in games today, and it’s the reason why the list of dead games continues to grow.

“An increasing number of video games are sold effectively as goods – with no stated expiration date – but designed to be completely unplayable as soon as support from the publisher ends. This practice is a form of planned obsolescence and is not only detrimental to customers, but makes preservation effectively impossible.” (via stopkillinggames.com)

SKG has been extremely busy since 2024, launching the European Citizens’ Initiative in an attempt to introduce new laws, working with members of European Parliament, and filing complaints and petitions. Here’s the full summary of what they’ve done so far and what they’re working on.

Although SKG’s supporters are celebrating hitting the one million signatures milestone on their petition, there will inevitably be many invalid signatures, and the community continues to call for help from gamers.